1. The corporate signature
The Outspan identity system is made up of two separate design elements which combine to form the corporate signature: The logo (leaf) and the logotype (Outspan).    

2. The logo
The logo is the primary identity component for Outspan. The Outspan logo should always appear together with the logotype.

It is vital to be consistent – never display the logo and logotype in configurations not shown in this manual. As the logo design is precise and intricate, it may only be reproduced from official artwork. The correct graphic application of the Outspan logo is essential to the visual impact of our corporate identity.

3. The logotype
The Outspan logotype is compiled from uniquely designed letters. Do not substitute a typeface which may appear to be similar to the Outspan logotype letters. Note: Both the logo and logotype are registered trademarks of the company.